THE POWER WOMEN DIRECTORY
The Power Women are high-achieving business owners, consultants, coaches, and executives making an impact in the community through their services.
 With over a decade of sports marketing and event production experience Lara began Smedley Events in 2018. Lara’s passion for creating memorable experiences for event attendees, coupled with meeting the strategic goals of corporations, brands and non-profit organizations, is at the core of what drives Smedley Events’ success.
Smedley Events has developed a clientele across Colorado and Texas working with organizations in the technology and non-profit sectors, conference and meeting industry, as well as continuing relationships in the sports & entertainment space. Beyond client work Smedley Events produces its own events centered around purposeful conversation and building community. In 2018 Smedley Events launched the Small Great Event Series, a unique series of events created with the purpose of bringing people together through highly personalized experiences. Each event is thoughtfully designed and kept small to provide deeper meaning for guests while fostering memorable connections and self-discovery. In 2019, Smedley Events launched purposeful conversation events with the Sunset Dinner Experience. The Sunset Dinner Experience brings together culinary and event experts for a thoughtfully curated evening of connection in a scenic oasis at Sumac Hill Farm in Centennial, Colorado. Guests are treated to a multi-course meal and beverage pairings while enjoying conversation with friends new and old in a Jeffersonian style dining experience. The evening is capped off with a picturesque view of a Colorado sunset cascading over Mount Evans. After a successful launch Smedley Events has taken this concept on the road with Better Together Dinners that brings the purposeful conversation model into people’s homes and places of business while providing this meaningful event in a more accessible way. Smedley Events' community focused approach comes from Lara's support and involvement in organizations such as Big Brothers Big Sisters, San Antonio Pets Alive, Polka Dot Powerhouse, Delta Zeta, Impact Denver and Visit Denver. Born and raised in Denver, Lara graduated from the University of Denver with a degree in Communications and Marketing. She lives on her family’s fourth generation conservation property in Centennial, Colorado. Lara can be reached at lara@smedleyevents.com.
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 Shelby Robbins is the cofounder of the Yugen Institute, an online school for aspiring developmentally oriented coaches. Her mission is to support the flourishing of all life and the deep potential of the human being. As you transform through many selves and relax into more complex or whole ways of making meaning, she supports you in accessing an ecstatic aliveness within yourself and your clients.
Shelby has trained in relational leadership and communication skills, developmental coaching, shadow work and integration, awareness and embodiment techniques, personality maps, systems thinking, and more… Her philosophy is rooted in over a decade of her personal self-development and her journey through several major life-upheavals. Her experience of both the empty and full aspects of life, support her and her students towards the ever unfolding integration and expansion of ones awareness of our inherent wholeness. https://yugeninstitute.com/  While obtaining her business degree at the University of Nebraska Madison gained a passion for small businesses. Eventually minoring in entrepreneurship, management, and advertising/public relations, she used her knowledge to become a well connect member of the university’s Center for Entrepreneurship. Landing her jobs as social media manager for a regional grocery store chain, as well as marketing manager for several small franchises in the area, while still in college. Madison’s tenacity and creativity also landed her the Innovation Award while attending the university.
After college Madison went to corporate route, getting jobs at the #2 trucking company, where she managed customer relations, and logisitics for some of their major customers. After leaving she worked at a Fortune 150 transportation company, where in 8 short months rose to the ranks of managing their #2 customer with 90% on time ratings across the board. Wanting different experience she then head into food manufacturing, working for another Fortune 500 company where she worked in procurement, supply chain, contract manufacturing, and specialized efficiency and environmental projects. Growing tired of the unpassionate corporate life, Madison wanted to get back to her roots and help build small businesses again. With her experience working with several Fortune 500 companies she learned strategies and efficiencies that small businesses could also utilize in their operations as well. Forming this company to help bridge the gap between small business and large business strategies and processes to help grow and set themselves apart in the market. Feel free to contact me at Madison@madisonsbconsulting.com https://madisonsbconsulting.com/ (303) 945-1930  Profile by Sanford Health is a nutrition, activity and lifestyle program that pairs a science-based approach to weight loss with compassionate one-on-one personalized coaching. We work with you to create a custom nutrition plan based on your goals, health conditions, personal preferences and genetics. Our plans are simple to follow, promote sustainable lifestyle change and provide the support you need to stay on track and motivated. We have helped over 165,000+ members lose 2.5+ million pounds and get started living their best life!
www.profileplan.com  Jen is a a versatile, data-centric marketing leader with 13 years of progressively responsible experience in integrated marketing and brand management. She thrives at growing companies by creating/analyzing data and identifying opportunities for increased revenue and return on investment (ROI). Jen brings a mix of optimism, creativity and critical thinking to impact the bottom line in the ever-changing luxury and consumer goods industry, with a focus on digital marketing.
Get in touch with Jen on LinkedIn: https://www.linkedin.com/in/jen-simpson/  When Pamela F. Short founded Short International Consulting Inc. in 2015, she was giving a practical and more formalized expression to her many years of accounting and management experience that covers the spectrum from small start-up businesses to major banks, from manufacturing to live theater, from non-profits to insurance agencies, from engineering to real estate holding, and on into the world of film and digital production.
Since graduating with her MBA in Finance from the University of Idaho, she has acquired extensive experience in all aspects of accounting and bookkeeping including cash flow and budgeting, full-cycle accounting through month-end reporting, preparation and analysis of financial statements and executive management reports, day-to-day bank reconciliation, A/R, A/P, wiring Funds and foreign currency exchange, credit card reconciliation, expense reimbursement and problem resolution. Her broad range of skills in financial analysis includes preparing forecast and variance analysis on a weekly, monthly, and annual basis. Her management experiences have honed her skills in human resource management including recruiting, hiring, onboarding, timekeeping, payroll and benefits administration, performance evaluation, and career development. She has repeatedly demonstrated her mastery of team building and staff motivation to achieve superior productivity and establish workplace cultures conducive to personal and corporate accomplishment. Over the past several years she has brought all of this to the aid and support of her clients as a freelance controller and accountant, and as a sounding board and management resource. Pam understands that every business is unique, even when they operate in the same industry, and that even though they may face similar challenges, the solutions for each must be as individual and unique as the businesses themselves. In addition to her M.B.A. in Finance, she has studied Business Communications and Writing at Regis University and is a Certified Bookkeeper in the National Association of Certified Bookkeepers. She is also a QuickBooks Online Advanced ProAdvisor. www.shortinternational.com https://www.linkedin.com/in/pamelafshort https://www.facebook.com/shortinternational  Kasey McClurg, PhD(S) Nutrition, CPT, CNC Founder and Head Coach, Endurance Sport Center Kasey is the founder and head coach at the Endurance Sport Center. She started working in health and fitness in 2006 where she was a personal trainer, physical therapy assistant, and sports bodywork therapist. Utilizing her health and fitness base, she has worked with professional athletes, public health and safety agencies, nonprofit healthcare organizations, parks and wildlife, and is a first responder.
She is a PhD student at Saybrook University in Functional and Integrative Nutrition and went to the University of Texas for her Bachelor's in Behavioral Economics (2010) before getting a Masters from the University of Denver in Environmental Science (2014). Kasey also is a Certified Personal Trainer (CPT) and Certified Nutrition Coach (CNC) from the National Academy of Sports Medicine, is a Level 3 Cycling Coach for USA Cycling, and has numerous instructor certifications in wilderness first response, Leave No Trace, fishing, hunter education, archery, and more. Oh, and did you know she is an ice rescue technician? Cue Ice Ice Baby. Kasey is passionate and cares about giving back to the community, providing quality information and guidance, and helping others achieve their greatness. She enjoys hosting equitable access community events, workshops, and public presentations. She has hosted hundreds of public skills, wellness, and educational programs and would be glad to work with you, your conference, or your company. Follow the Endurance Sport Center on Facebook, Instagram, Pinterest, LinkedIn, Twitter, or YouTube @EndureSport and visit the website at www.EnduranceSportCenter.com You can also email Kasey directly at kasey@endurancesportcenter.com or call/text at (719)505-3924 All training and coaching is accessible via a virtual environment.  EmilyJane Zahreddine is the CEO of Golden Hour Consulting, an emergency and crisis management firm dedicated to supporting private companies and local governments. She has cultivated her expertise in emergency management and homeland security through her work at the U.S. House of Representatives, the U.S. Department of Homeland Security, the Federal Emergency Management Agency, and local governments. In these roles, she supported and ultimately grew to lead emergency management planning, training, and exercise initiatives that address novel challenges and develop substantive and practical solutions to minimize risks.
EmilyJane is at ease with high-profile environments and elected officials; she is comfortable in professional settings and during crisis response operations. She lives in Denver, CO, with her husband and two miniature dachshunds, Roger and Orla. In her free time, she enjoys listening to true crime podcasts and interior design and learning Spanish. https://www.goldenhourconsultingllc.com/  For over 30+ years as a business consultant, I’ve helped multiple companies and industries change and transform. Now I am bringing my valuable skill sets and knowledge to the field of health and wellness. My current focus is serving others as we mature in age to adjust our mental wellness to have the best health ever, regardless of AGE.
My son and I have found amazing all natural solutions that have helped us stop “necessary” medications, sleep better, improve mood, focus, energy and more! I would love to share more of our journey with you. Let’s connect! TracyDee Lufkin Promoting health and wellness from the inside out Health is Irrelevant of Age Wellness Partner with Amare Global - the Mental Wellness Company tracy.lufkin@icloud.com | 303-913-5318 | https://myamareglobal.com/54983
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